Press Release For Immediate Release
GHS Strings And Wear Your Music Announce Partnership
Battle Creek, MI, XX February 2018 – GHS Strings, one of the world’s best known manufacturer of instrument strings, is delighted to announce a partnership with Wear Your Music, makers of sustainable jewelry from the recycled guitar strings of famous musicians.
GHS has been at the forefront of innovation in string design for more than fifty years. Their carefully crafted strings have been used by countless artists around the world. Wear Your Music focuses on making jewelry from recycled guitar strings used and donated by acclaimed musicians with the profits going to charities of their choosing. Today more than one hundred and fifty famous guitarists, including many GHS endorsees (such as Alexx Calise, Nels Cline, Bonnie Raitt and Warren Haynes) donate their strings to be made into one of a kind memorabilia.
‘We are excited to be partnering with a company like Wear Your Music,’ said Jonathan Moody, head of Digital Brand Development at GHS Strings, ‘that allows people to connect with their favorite musician in a very personal way while also giving something back at the same time! We look forward to building this relationship in the coming years.’
To learn more about GHS Strings and their artists, visit http://www.ghsstrings.com. To view a complete list of available bracelets and participating charities please go to https://www.wearyourmusic.com/
About GHS Strings:
GHS Strings has been at the forefront of string innovation for more than fifty years. This family owned business, based in Battle Creek Michigan manufactures strings for a wide range of fretted instruments including electric, bass, acoustic, classical guitar, mandolins, banjos and more. GHS collaborates closely with a number of key artists including David Gilmore (Pink Floyd), Flea (Red Hot Chili Peppers), Dusty Hill (ZZ Top), Stu Hamm (Joe Satriani), Warren Haynes (The Allman Brothers) and Muriel Anderson. Known as “The String Experts”, GHS utilizes their knowledge and experience to select the highest quality materials and their own closely guarded manufacturing processes to ensure their strings have a world-class tone and a long-lasting performance.
GHS Strings | Rocktron
Manager of Digital Brand Development and Product Development 269-968-3351 x246